PENGARUH PROFITABILITAS, KEPUTUSAN PENDANAAN DAN PERTUMBUHAN PENJUALAN FOOD AND BEVERAGE YANG TERDAFTAR DI BEI

Abstract

This research aimed to analyze the effect of profitability, funding decision, and sales growth on the firm value
Food and Beverages listed on the Indonesia Stock Exchange in the 2016-2020 period. The population in this
research were 10 Food and Beverage companies based on predetermined characteristics, the sampling technique
used the saturated sample method with the sample period used was 5 years, so the sample in this study used 50
observational data. Moreover, research data analysis used multiple linear regression with the application of
SPSS 25. Based on the coefficient determination test proven that profitability (ROE), fund decision (DER), and
sales growth had on the firm value (PBV) was 0.753 or 75.3%. Moreover, based on the hypothesis test result (ttest)
showed that: 1) Profitability (ROE) had positive and significant on the firm value (PBV); 2) funding
decision (DER) had a positive and insignificant effect on the firm value (PBV); and 3) sales growth had a
negative and insignificant effect on the firm value (PBV).