PENGARUH PROFITABILITAS, SOLVABILITAS, LIKUIDITAS, DAN KEBIJAKAN DIVIDEN TERHADAP NILAI PERUSAHAAN PADA PERUSAHAAN RETAIL YANG TERDAFTAR DI BURSA EFEK INDONESIA

Abstract

This research aimed to examined and analyze the effect of profitability, solvability, liquidity, and dividend policy on the firm value of retail companies listed on the Indonesia Stock Exchange (IDX) based on the phenomena of the business world from the Covid-19 pandemic. The research was quantitative. The population was retail companies listed on the Indonesia Stock Exchange (IDX). Furthermore, the data sampling technique used non-probability from 7 retail companies as the sample of 28 retail companies listed on the Indonesia Stock Exchange (IDX). The data were taken during 5 years (2018-2022). In total, 35 data were processed. Moreover, the data analysis technique used multiple linier regressions with SPSS (Statistical Product and Service Solution) program 29 version. The result indicated that both profitability and solvability had a negative and insignificant effect on the firm value of retail companies. However, the liquidity had a positive and significant effect on the firm value of retail companies. In contrast, dividend policy had a negative and significant effect on the firm value of retail companies.