PENGARUH CORPORATE SOCIAL RESPONSIBILITY TERHADAP KINERJA KEUANGAN (PADA PERUSAHAAN MANUFAKTUR YANG TERDAFTAR DI BEI)

Abstract

This research aimed to examine the effect of corporate social responsibility on financial performance. While
Corporate Social Resposibility (CSR) was measured by corporate social responsibility disclosure, financial
performance was measured by Return On Asset (ROA), Return On Equity (ROE), and Net Profit Margin
(NPM). The data collection technique used purposive sampling. Moreover, the data were secondary during 4 years
observation. Furthermore, there were 45 samples from 14 Food and Beverages manufacturing companies which
were listed on Indonesia Stock Exchange 2017-2020. Additionally, the data analysis technique used simple linear
regression with SPSS 26. The research result concluded that as follows: (a) CSR did not affect ROA, as CSR was
still considered low so that it did not affect ROA, (b) CSR did not affect ROE since CSR was low enough so that
it could not increase companies ROE but could increase firm reputation, (c) CSR did not affect NPM as the lower
the CSR was, the increase of NPM would be insignificant.