PENGARUH RETURN ON ASSET, UKURAN PERUSAHAAN DAN KEPUTUSAN INVETASI TERHADAP NILAI PERUSAHAAN

Abstract

This research aimed to examine the effect of Return On Asset (ROA), firm size (SIZE) and investment decisions (PER) on firm value (PBV). While the population was 39 Property and Real Estate companies which were listed on Indonesia Stock Exchange during 2015-2019. The research was quantitative. Moreover, the data collection technique used purposive sampling. In line with, there were 31 companies as the sample during 5 years (2015-2019) observations. Furthermore, the data analysis technique used multiple linear regression. The research result concluded that Return On Asset had a positive and significant effect on firm value. It was caused as financial performance showed companies’ achievement. Likewise, firm size had a positive and significant effect on firm value. This was caused since the firm size became one of the benchmarks which investors focussed on. Similarly, investment decisions (PER) had a positive and significant effect on firm value. It happened as higher PER showed companies in healthy condition and had better growth. This made firm value increased based on the investors.
Keywords : return on asset, firm size, investment decisions, firm value