PENGARUH CORPORATE SOCIAL RESPONSIBILITY, PERSISTENSI LABA DAN LEVERAGE TERHADAP EARNING RESPONSE COEFFICIENT

Abstract

This research is meant to find out is the variables i.e. CSR, profit persistency, and leverage which have an influence to the ERC. The sample of this research has been done by using manufacturing companies which are listed in Indonesia Stock Exchange (IDX) during 2011-2014. The sample collection method has been done by using purposive sampling. This research data is the secondary data which has been obtained from Indonesian Stock Exchange (www.idx.com) and (www.finance.yahoo.com). Therefore, the amounts of samples are 30 companies or 120 firm years. But from the 120 observation objects 48 outlier data have been provided, so that 72 observations data have been tested. The analysis technique has been done by using multiple linear regressions analysis. The multicolinearity assumption test shows that there is no correlation among independent variables so that multicolinearity does not occur in this research.The result of this research shows that multiple linear regressions show that: (1) CSR does not have any influence to the ERC. It indicates that investors do not use the CSR information in the making of decision investment; (2) Profit Persistency does not have any influence to the ERC. (3) Leverage has negative influence to the ERC.
Keywords: Corporate Social Responsibility, Profit Persistency, Leverage, Earning Response Coefficient.